Department of Trade and Industry (DTI) Secretary Ramon Lopez challenged some of the country’s top franchisers to continue the entrepreneurial revolution in the Philippines during the opening of the 15th Business and Franchise Expo at the World Trade Center on 14 October.
To sustain the entrepreneurial revolution, Sec. Lopez asked the Association of the Filipino Franchisers, Inc. (AFFI) to inject continuous innovation to develop new franchise models that further empower micro, small and medium enterprises (MSMEs), adding that showing concern for small industry players is the real measure of success.
“An entrepreneurial nation is what will give us a good chance towards economic prosperity,” said Sec. Lopez, emphasizing that Filipinos are now more proud to be called entrepreneurs — a deviation from the negative connotation of being unemployed. Read more.
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